I’m surprised that nobody has mentioned their new slogan already – sometimes pops up on the dicky ticker, sometimes said by the presenter, and I *think* I’ve seen an advert with it (but don’t hold me to that)
I think as a catch phrase it’s pretty smart, it’s just not the right one for Sky News.
Wouldn’t it be more appropriate for the kind of media that deals in far more audience participation such as LBC?
Yes the slogna would fit LBC very well wouldnt it. Sky dont do enough talking to the audience they allways give out the txt and e-mail but littlejohn is the only segment that regulary reads e-mails, apart from the guests in the morning.