Celebirty Big Brother 2012 Housemate: Prince Lorenzo Borghese

Celebirty Big Brother 2012 Housemate: Prince Lorenzo Borghese

Age 40

Star Sign Gemini

Home Town New York City

Biography Prince Lorenzo Borghese is a member of the Italian noble family, the House of Borghese, a cosmetics entrepreneur, animal advocate, and star of the ninth US series of The Bachelor.

Born in Milan, his parents are Prince Francesco and Princess Amanda Borghese. He lived in Rome and Paris before moving to Connecticut at five years old.

Lorenzo’s ancestors include Pope Paul V (Camillo Borghese) and Cardinal Scipione Borghese. The Villa Borghese is the largest park in Rome and the Borghese family’s name and crest can be found on the facade of St. Peter’s Basillica.

Lorenzo admits: “My family opens doors. To be successful in business, you need as much of an advantage as you can get.”

In 2003, Borghese started Royal Treatment, a line of luxury pet care products. The company currently offers around 100 products ranging from shampoos and treats to beds and odour removers.

In the US, Lorenzo is best known for his part in the 2006 series of The Bachelor, the reality TV dating show that presents an eligible young man with a number of potential romantic partners.

He admits: “A lot of American girls like this whole royal fairytale.”

In December 2010, his first novel, The Princess of Nowhere was released. The story is a fictional romance novel, re-imagining the life of Lorenzo’s direct ancestor, Princess Pauline Bonaparte (Napoleon’s sister), who became
Princess Pauline Bonaparte Borghese after her marriage to Prince Camillo Borghese.

Lorenzo is a charming Prince and he freely admits: “Putting a title in front of your name makes you sound arrogant and a snob, and that is not how I want to be viewed.”

Updated: Wednesday 15 August 2012
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